SAAMO Antwerp, established in 1983, operates in Antwerp and promotes an inclusive society. Employees and volunteers bring together people experiencing exclusion and collaborate with partners on concrete solutions.

In Antwerp, SAAMO has 5 neighborhood centers and 9 projects focused on various themes, such as empowering neighborhoods and cities, social protection, employment, housing, and collective citizenship, experimenting with different models.

ThisPlays2 installed storefront screens in 4 out of the 5 neighborhood centers of SAAMO in Antwerp. The goal of the screens is to increase visibility in the streetscape.

Through the screens, SAAMO can promote activities and keep windows open for passersby to see inside. Thanks to dynamic and inspiring content, they aim to invite passersby and visitors to come inside. Testimonials from visitors, employees, and volunteers are displayed to inform passersby.