Tamaris has opened a new store on the Muntplein in Brussels. The management was looking for a way to stand out for passing customers.

ThisPlays2 suggested hanging a LED wall in the display case. The LED wall is 3 metres wide and 2 metres high. Working together with the architect, this wall was suspended from two hoists incorporated into the ceiling. A 6,000-candela screen was chosen, which guarantees perfect visibility, even when the sun is shining straight onto the glass display case. As a result, the screen remains very visible, even when there is plenty of sunshine. The Tamaris store, located in the middle of the shopping area on Muntplein, thereby stands out clearly. Which leads to more traffic in the store.